With the phenomenal dependency on powerful content-to-engage, the importance of commercial and  online advertising is increasing.  Some organizations lack the in-house expertise and talent or just battle with time when it comes to something as crucial as brand marketing and digital presence. When your marketing strategy is on-point, you reach your targeted audiences and customers are convinced to be associated with you, buy your products or services.

Steps to a Powerful Digital Marketing Strategy

Whether your business is a start-up that requires hands-on marketing, or you are an established organization unable to match up to your brand’s promise, you may find the apt solution right here.

Your objective to craft plan, not for the initial months, but for long term should include –

  • Affordable and accessible marketing for all.
  • Focus on key competencies of your business or product.
  • Identify tools that work best to measure progress.  Figure out which conversions metric works for you, get your individual social media analytics to track engagement, etc.
  • Leverage the right social advertising platforms that are smarter ways to sell profitable ideas, products or services.

PR and Branding

It doesn’t matter if you are looking for a powerful platform that sells on a B2B, wholesaling or a small scale business.  branding and PR is the most impactful to reach out and attract new customers.  While determining PR goals, we work together to specify the results and outcomes we want. When you articulate your goals efficiently, we know whether we clear on expectations and will be able to generate demand and improve conversions of your organization getting featured on, say Google or any media coverage!

E- Commerce as a Digital Marketing Strategy

Even when you have managed to stand out from the crowd with a sustainable product or service.  There is still the question to be asked.  How will you expand?  Technology of social platforms has made this so easy that there seems to be no shortage of opportunities. You need to create and find  new active customer engagement strategies.

The most important part of any eCommerce marketing strategy is to understand your market and how to communicate the right information to the market. We will work together on this research, analyse your customer base and create bespoke marketing plans.  Targeting each stage of your buying cycle based on key performance indicators (KPIs).

We bring to you all the relevant coverage on Digital Marketing, PR consultation and strategy, Branding and E-Commerce.

Business Management

With rapidly increasing social presence and technology advances, businesses have found a bigger platform that uncovers buried opportunities.  We are helping you to delivers strategies in real-time insights to develop, grow and win the market. To help you win in this fierce competition, our end-to-end business development and management consulting encompasses the strategic, tactical, and administrative aspects of business development practices.

Our main aim is to

  • Guide you build the type of audience that will build your business.
  • provide the support to achieve your pre-set short-term goals and final objective
  • ensure return on investment with strategic advertising and sales plan
  • support you in precise and consistent sales execution
  • transform execution of business through appropriate leadership and strategic decision-making abilities for accelerated growth and profitability
  • get more out of existing personnel through training and coaching for tremendous ROI

We also help you create an engaging inclusive workplace where the potential of employees is explored and utilized to the fullest for a self-sustaining structure to improve overall productivity.

Business Networking

Whether you are running a business of your own or have a new position, we share all the tips and tricks you need to have to get new contact and referral, prepare for a potential meeting with clients yourself, look for the right guidelines for development strategy of your company or opt for the right pitch in sales! Find out what can boost your performance personally or professionally, what can help you snag that dream client or stumble upon facts of successful business journeys, right here!


Eleftheria Barbagianni